A series of typographic labels for the world's oldest wine merchant

PACKAGING DESIGN

With Berry Bros. & Rudd’s extraordinary heritage, the central tenet in the design is authenticity. Whilst creating an overall visual approach, that has a consistent set of design principles unique to Berry Bros. & Rudd. The port labels switch from black to white backgrounds with a touch of red, each taking on the individual character of the liquids.

Designed whilst at Pentagram, under the direction of Harry Pearce. Photography by Nick Turner.

RebeccaPenmore_BBR_Port